There are two avenues to become a sponsor for KTWU.  The first is to promote (advertise) your business by becoming the underwriter of a program.  The second is to become a corporate sponsor of one of our station’s annual special events.  Do you own a business, or serve in a role that helps control your company’s expenditures?  Public television provides excellent value for your business’ advertising and charitable giving dollars.

The same expenditure that will only allow your business a handful of single, one-time advertising spots on other networks will garner you weeks or months of exposure on KTWU through our incredible image promotions, and with less non-programmed time each hour than on commercial networks, you’ll be remembered more, because of less competition and more focused viewers.

Research has shown that PBS audiences are more likely to watch and trust spots on PBS than those on other networks.  They’re more likely to patronize those who support PBS programming, believe PBS sponsors are committed to quality and excellence, and view KTWU sponsors as community leaders.

Program underwriting entitles you to credits at the start and end of each program underwritten, and these sponsorships are tax-deductible.  Circumstances also exist where a company can obtain spots embedded within certain programs which among other things means that this spot will run and be seen every time that program/episode runs regardless of whether it is inside or outside of KTWU’s 39 county broadcast area, and for as long as it airs which sometimes can be for years.

KTWU also offers a CUE (Corporate Underwriter Employee) discount to qualified people on their individual PBS membership as well.  This means that when your business, company, or organization becomes a Program Underwriter your employees can obtain Individual KTWU Memberships for discounts of 15%-20% depending on the membership level they select.  This is a great value, and wonderful way to recognize and thank your employees for their hard work and dedication. Learn more about CUE here.

KTWU facilitates a small number of special events each year such as a golf tournament and car show, and great sponsorship opportunities are available through these as well.  

For more information on program opportunities, pricing, the variety of ways underwriting packages can be structured, or any of our special events contact one of our station’s program sponsorship representatives listed below.